Subliminal: how your unconscious mind rules your behavior

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Leonard Mlodinow, the best-selling author of The Drunkard's Walk and coauthor of The Grand Design (with Stephen Hawking), gives us a startling and eye-opening examination of how the unconscious mind shapes our experience of the world and how, for instance, we often misperceive our relationships with family, friends, and business associates, misunderstand the reasons for our investment decisions, and misremember important events. Your preference in politicians, the amount you tip your waiter--all judgments and perceptions reflect the workings of our mind on two levels: the conscious, of which we are aware, and the unconscious, which is hidden from us. The latter has long been the subject of speculation, but over the past two decades researchers have developed remarkable new tools for probing the hidden, or subliminal, workings of the mind. The result of this explosion of research is a new science of the unconscious and a sea change in our understanding of how the subliminal mind affects the way we live. Employing his trademark wit and lucid, accessible explanations of the most obscure scientific subjects, Leonard Mlodinow takes us on a tour of this research, unraveling the complexities of the subliminal self and increasing our understanding of how the human mind works and how we interact with friends, strangers, spouses, and coworkers. In the process he changes our view of ourselves and the world around us.
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ISBN:
9780307378217
9780307907448
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Grouped Work ID aef82d72-fb15-bfd0-bdb7-3226e06b4942
full_title subliminal how your unconscious mind rules your behavior
author mlodinow leonard
grouping_category book
lastUpdate 2018-04-19 23:06:14PM

Solr Details

accelerated_reader_interest_level
accelerated_reader_point_value 0
accelerated_reader_reading_level 0
author Leonard Mlodinow
author_display Mlodinow, Leonard
available_at_school MLK Jr. Magnet
collection_school Non-Fiction
detailed_location_school MLK Jr. Magnet - Teen Non-Fiction
display_description The best-selling author of The Drunkard's Walk and coauthor of The Grand Design (with Stephen Hawking), gives us an examination of how the unconscious mind shapes our experience of the world and how, for instance, we often misperceive our relationships with family, friends, and business associates, misunderstand the reasons for our investment decisions, and misremember important events. Your preference in politicians, the amount you tip your waiter, all judgments and perceptions reflect the workings of our mind on two levels: the conscious, of which we are aware, and the unconscious, which is hidden from us. The latter has long been the subject of speculation, but over the past two decades researchers have developed remarkable new tools for probing the hidden, or subliminal, workings of the mind. The result of this explosion of research is a new science of the unconscious and a sea change in our understanding of how the subliminal mind affects the way we live. Employing accessible explanations of the most obscure scientific subjects, the author takes us on a tour of this research, unraveling the complexities of the subliminal self and increasing our understanding of how the human mind works and how we interact with friends, strangers, spouses, and coworkers. In the process he changes our view of ourselves and the world around us.
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primary_isbn 9780307378217
publishDate 2012
record_details ils:CARL0000389583|Book|Books||English|Pantheon Books,|c2012.|viii, 260 p. ; 25 cm., overdrive:8908b4e4-5c20-42c7-85b9-1af856ffd7a8|eBook|eBook||English|Knopf Doubleday Publishing Group|2012|
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subject_facet Subconsciousness
title_display Subliminal : how your unconscious mind rules your behavior
title_full Subliminal : how your unconscious mind rules your behavior / Leonard Mlodinow, Subliminal How Your Unconscious Mind Rules Your Behavior
title_short Subliminal :
title_sub how your unconscious mind rules your behavior
topic_facet Business, Nonfiction, Psychology, Subconsciousness