Super Mario: how Nintendo conquered America

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Nintendo has continually set the standard for video game innovation, starting in 1981 with a plucky hero who jumped over barrels to save a girl from an ape. The saga of Mario, the portly plumber who became the most successful franchise in the history of gaming, has plot twists worthy of a video game. Jeff Ryan shares the story of how this quintessentially Japanese company found success in the West. Lawsuits, Hollywood, die-hard fans and and stand-offs with Sony and Microsoft are all part of the drama. Even non-gamers will find this a fascinating story of ambition and redemption.
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Grouped Work ID 65624a2c-0ad4-8142-cbfa-c555216700c1
Grouping Title super mario how nintendo conquered america
Grouping Author ryan jeff
Grouping Category book
Last Grouping Update 2019-04-24 22:45:41PM
Last Indexed 2019-04-25 00:03:40AM

Solr Details

accelerated_reader_point_value 0
accelerated_reader_reading_level 0
author Ryan, Jeff, 1976-
author_display Ryan, Jeff
available_at_school Hume-Fogg Magnet High
collection_school Non-Fiction
detailed_location_school Hume-Fogg High Magnet - Teen Non-Fiction
display_description Documents the rise of the popular video-game icon as well as the company that created it, offering insight into its creation by an eccentric developer who was regarded as expendable, the Hollywood and courtroom dramas triggered by the character's success, and Nintendo's unconventional marketing campaign.
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format_school Book, eAudiobook, eBook
id 65624a2c-0ad4-8142-cbfa-c555216700c1
isbn 9781101517635, 9781481571623, 9781591844051
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literary_form_full Non Fiction
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owning_library_school Schools
owning_location_school Hume-Fogg Magnet High
primary_isbn 9781591844051
publishDate 2011
record_details ils:CARL0000606194|Book|Books||English|Portfolio/Penguin,|2011.|ix, 292 p. ; 24 cm., overdrive:4786354f-cb89-402b-95ae-c7770b2d26a9|eBook|eBook||English|Penguin Publishing Group|2011|, overdrive:85e0e50e-598f-4cf7-90c3-d3b7d6c7076c|eAudiobook|Audio Books||English|Blackstone Publishing|2011|
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subject_facet Nintendo video games, Nintendō Kabushiki Kaisha, Video games industry -- United States
title_display Super Mario : how Nintendo conquered America
title_full Super Mario : how Nintendo conquered America / Jeff Ryan, Super Mario How Nintendo Conquered America
title_short Super Mario :
title_sub how Nintendo conquered America
topic_facet Business, Computer Technology, Nintendo video games, Nonfiction, Video games industry